Western Union runs a regular campaign on emanila websites including emanila.com, PinoyJokes.net, emanilapoetry.com, and TheFilipinoAustralian.com.
Our audience, demographics and traffic
emanila.com, PinoyJokes.net, TheFilipinoAustralian.com, emanilapoetry.com, wowsarap.com and cooltext.org combined attract traffic in excess of 2 million page visits a month. Our main traffic is from Australia, Philippines, United States, Canada, and Middle East.
Each emanila website has its own user profile – from general to specific niches, from mature audience to youth as well as gender-focused website.
emanila.com
Portal site: Philippine Studies, Travel, Literary, Recipes
User profile: General
Main traffic: Philippines, United States/Canada, Australia, Middle East
PinoyJokes.net
Entertainment; Currently top ranked by Google for “Filipino jokes”
User profile: 17 – 35 years old
Followers: More than 40,000 94,000 Facebook fans (May 1, 2011) Dec 29, 2011
Main traffic: Philippines, United States/Canada, Middle East, Australia
TheFilipinoAustralian.com
Community News; Currently considered Australia’s top ranked Philippine-related website; reference site of Australian government agencies on Philippine community in Australia
User profile: 24 – 55 years old
Followers: More than 1,000 followers in Facebook and Twitter (May 1, 2011)
Main traffic: Australia, Philippines, United States
emanilapoetry.com
Poetry; Currently top ranked by search engines for “Filipino poetry, Filipino poetry”; approximately 16,000 poems in website;
User profile: 25 – 45 years old; Approx 1,000 Facebook followers (May 1, 2011)
Main traffic: Philippines, United States/Canada, Middle East, Australia
wowsarap.com
Recipes and culinary resources; Website has hundreds of recipes of authentic and traditional Filipino dishes plus multicultural recipes
User profile: General, mainly female
Main traffic: Philippines, United States/Canada, Middle East, Australia
cooltext.org
SMS focused site
Use profile: 17 – 35 years old
Main traffic:Philippines, United States/Canada, United Kingdom, Middle East
Leverage on our membership and content
emanilapoetry is currently top ranked by search enginesfor “Filipino poetry, Filipino poems.” The site has approximately 16,000 poems from close to 2,000 subscribers and contributors aged 25-45 year old.
It has approximately 1,000 Facebook followers (May 1, 2011).
Its main traffic originates from the Philippines, United States, Canada, Middle East and Australia.
URLs-
Main site: www.emanilapoetry.com
Facebook: www.facebook.emanilapoetry.com
Ad types: Banner ads, text
Ad sizes: 728×90, 200×200, 468×60
emanila book publications
emanila is placed in a unique position to publish content to cater to the market beyond the web.
In June 2004, it published its first book, The Best of PinoyJokes.net, sourced from its collection of jokes, one liners, gags and funnies from the PinoyJokes.net website.
In February 2006, emanila launched an anthology of poems by new and upcoming Filipino poets from its library of more than 15,000 poems.
Both book launches were staged in Makati City at the Power Book shop, Greenbelt.
emanila is planning to come up with a sequel of both books in which sponsors and advertisers can display their products or services.
Gateway to other websites
emanila is our flagship. The first to go online in June 1998, emanila remains to be a very popular site among Philippine community members, businesses and friends because of its established brand.
emanila channels are Philippine Studies, Travel, Literary and Recipes.
User profile is general. Main traffic is originating from the Philippines, United States/Canada, Australia, and Middle East.
URLs –
Main website: www.emanila.com
Twitter: @emanila
Ad types: Images (jpeg, gif), videos, text
Ad image sizes: 728×90, 300×350, 125×125, 160×600, 120×600
Labor Party NSW Election Campaign
Australian Labor Party NSW Branch campaign focused on the Filipino Australian community for one month prior to the March 26 NSW State Election.
Aust. Gov’t: Swap It, Don’t Stop It
Swap It (www.swapit.gov.au) is a government national campaign running across TV, Print, Online and Radio to promote healthy lifestyle. Swap It commenced its campaign on emanila on 14 April 2011.
Advertise with PinoyJokes and leverage on our 40,000-plus followers
UPDATE: 6 Sept 2011 25 Dec 2011 – PINOYJOKES NOW HAS 64,000+ 90,000+ FACEBOOK FANS :: show page
PinoyJokes.net has a fan page at Facebook with more than 40,000 fans. Every day, about 300 fans join and interact among other FB members.
The PinoyJokes.net website (www.pinoyjokes.net) feeds to its Facebook fan page so FB members are automatically notified of happenings in the main Pinoy Jokes website.
PinoyJokes.net is turning over 1 million-plus pages a month and is a SEO-friendly website. It is one of the top jokes sites among search engines when it comes to “Filipino jokes”.
User profile is 17 – 35 years old.
Main traffic originates from the Philippines, United States/Canada, Middle East, Australia and Japan.
PinoyJokes.net went online in February 2000.
URLs –
Main website: www.pinoyjokes.net
Facebook: www.facebook.pinoyjokes.net
Twitter: @pinoyjokesnet
Ad sizes: 728×90, 300×350, 125×125, text ads.
Other advertising options: MY PINOY VIDEOS (a member website of PINOYJOKES.NET)
Our team is headed by Romy Cayabyab, a CPA by profession specialising in treasury, risk management and IT systems. He is actively involved in community activities. 